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'Unnamed Swedish furniture company'

Predictive and analytical tools design

Contracted as a Product Innovation Specialist and UX Design Lead, to support a prominent Swedish furniture company, listed among the Fortune 500, to prototype and develop predictive and analytical tools. These tools were designed to help global, country, and market leaders make better data-driven investment and operational decisions; aiming to improve organisational efficiency and deliver greater value to customers. While my primary responsibility was product development, my specific focus revolved around customisation, personalisation, and gamification aimed at fostering engagement.

Data visualisation, discovery, customer journey, prototyping, UX/UI and application design

Illustration of a cartoon man opening an empty box. Images unavailable due to client confidentiality.

Ensuring complex data-driven
projects remained simple and user centric

During my contract I worked on numerous applications that varied in scope but all involved designing for large, complex datasets. My primary focus outside of features to foster engagement was to ensure that products connected with users and that the applications were intuitive and minimised effort.

Illustration of a cartoon man standing next to a tree

Sustainability scorecard

The sustainability scorecard was an application that allowed users to track and interrogate company progress about its planetary footprint, sales performance, customer perception, and coworker performance. Beyond the day-to-day UX/UI design considerations and prototyping, my focus was customisation, personalisation and gamification to encourage competitive behaviour amongst coworkers and stores. I created the product roadmaps for both the product direction as well as the gamification aspect, transitioning it from an internal coworker application to a potential interactive in-store kiosk that could promote the company's good works to customers externally.

Illustration of a cartoon man holding a hammer looking at a pile of wood ready to build

Utsikt

I was responsible for designing the interfaces and features for three products within the same application suite. I managed ongoing discovery and user testing sessions across 20 countries reviewing performance and capturing requirements. I also managed a project relaunch.

Media optimisation

The media optimisation application supported local marketing and business navigation teams to make informed budgeting decisions on their media spend. Using historic data it allowed users to input a given media budget scenario and view the expected impact of the outcome should it be adjusted. With an annual global marketing spend of €800 million, the application was projected to positively impact profits by 5% to 15%.

Service offer optimisation

Service optimisation enables business leaders to identify which service offerings would maximize their revenues and profits. Similar to the media optimisation tool, it allowed users to explore scenarios and make decisions based on expected outcomes. This product positively impacted global sales and profits by approximately 6%, resulting in tens of millions of euros in net profit improvement.

CMP impact assessment

The CMP (Customer Meeting Point) impact assessment empowered business leaders to understand the potential net market impact of both future and past CMP openings, enabling them to make optimal expansion decisions. By advising on store go/no-go decisions, the product, when scaled, could influence billions of euros in expansion investments.

Let's talk about your
next project!

07816680342
hello@stuartclement.co.uk

I'm always happy to talk through a potential project, UX headache or design conundrum. I'm based close to Bristol so if you're nearby and would like a face-to-face I'm more than happy to meet for a chat.

Drop me an email