Client: Marine Conservation Society

MCS ROADSHOW

Character design, illustration and roadshow collateral

Aimed at school children sixteen and below 'The Cool Seas Roadshow' was part of the Marine Conservation Society's educational program; looking to raise awareness of marine wildlife and highlight the importance of protection and conservation. To support the program each pupil was given a sixty-page workbook containing a range of fun activities and puzzles. A team of sea-life characters were used to help communicate key themes and engage with the youngest pupils. All characters and booklet activities were hand drawn and taken into Illustrator to colour and finalise. The initial print run of the workbook consisted 25,000 copies.

ILLUSTRATION / GRAPHIC DESIGN / MARKETING

Printed copies of the final workbook featuring characters created to promote the roadshow

Image of various internal pages from the workbook

Internal workbook pages featuring various puzzles and illustrations

Additional character illustrations created for the roadshow

Image of workbook featuring puzzles and illustrations

Internal workbook pages featuring various puzzles and illustrations

Image of t-shirt design featuring shark illustration Image of t-shirt design featuring crab illustration Image of t-shirt design featuring starfish illustration Image of t-shirt design featuring pink sea fan illustration Image of t-shirt design featuring all character illustrations

T-shirt designs featuring roadshow illustrations and characters

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